Now you can FastTrak your files for Priority Proofs!
From The Art Director — Bobby Lee
Introducing FastTrak Priority Proofing
Today we’re introducing an exciting new program called FastTrak Priority Proofing. It’s part of our continuing effort to provide upgraded customer service to our loyal client base and new customers alike. The new advancement gives our customers a tighter, more controlled personal interface between their files and our proofing system. We’re especially excited to introduce it during our 25th Anniversary year.
Now you can actually FastTrak your files to take quicker advantage of our HD digital proofing system. It’s fast, it’s easy and everything you need to know about it is available online or by PDF instruction.
FastTrak is designed to quickly convert your files into HI-Definition press-ready files. With FastTrak Priority Proofing you receive priority processing and get faster turnaround on digital proofs to speed up your order. If you or your graphic artists are fluent with Adobe or Quark software then you’re more than halfway there already.
Get on the FastTrak in 3 Easy Steps
1. Run through the FastTrak Checklist to see if your files qualify.
2. Download our Custom Adobe Acrobat Preset File to create your FastTrak file.
3. Send in your FastTrak file for a Priority Proof.
When we receive your FastTrak file, your salesperson will write up the order to your specifications and route it through our FastTrak system for checklist verification. (Should your FastTrak file fail to match our checklist criteria for any reason we will email you specific instructions for repairing the file so you can send us a new workable version.)
Once verified, your file will be composed for output to one of our HD Waterless Offset or Digital presses and a hi-resolution digital proof will be generated for your approval. You will receive an email with a secure link to the hi-res, press-ready digital proof posted on our website.
Upon your approval we will process the files for printing.
Should you need to make changes, simply upload a revised FastTrak file and we will expedite another proof for your final approval. If you prefer hard proofs, then you will find FastTrak to be an even bigger time saver. Simply request one when you place your order.
Growth also inspired us to develop FastTrak
As the economy revives we are preparing for growth in ways that will provide the same outstanding quality service and innovation our customers have grown to expect from us. FastTrak Priority Proofing fits the bill perfectly.
To make FastTrak work we knew we would have to face several challenges. The first challenge was to identify the programs being used by our customers that could render reliable direct PDF output for our HD Prepress System and our Direct-to-plate Systems as well as our Waterless HD Presses, Digital Presses and Specialty Spot Color Presses.
We determined that we could accept direct PDF output from a certain number of leading graphics programs on both Macintosh and PC platforms. These applications include InDesign, Illustrator and Photoshop from Adobe’s Creative Suite, as well as QuarkXPress from Quark. The remaining programs on the market do not qualify for FastTrak since they require some degree of professional prepress manipulation in order to optimize files for PDF output. And then there are some common desktop programs, which although not designed for commercial printing, can be converted or reformatted for printing by our design department.
Our second challenge was to identify typical problems that could be solved with the approved software. We came up with a list of 32 common problems that fit the criteria. Those problems were then distilled into categories and eventually applied to either single-sheet or multiple-sheet documents.
We then developed a set of checklists based on document type and married those with easy-to-apply solutions. In the end we developed a custom Adobe Acrobat Preset file our clients could use to optimize their files for output on our HD equipment and voila, FastTrack became feasible.
The third challenge was to present FastTrak Priority Proofing in a way our customers would welcome and use. Education is the key thing here, so we started with the blog series on prepress file preparation and then put together a comprehensive, interactive set of instructions including two basic checklists and two sets of solutions to resolve any gaps in basic prepress knowledge our clients might experience along the way. The result is a PDF file you can download and use yourself or pass along to any designers who might prepare your files for printing.
The last challenge was to take the same information and develop an interactive set of web pages on our website that would accomplish the same result in a matter of minutes. The result is a very intuitive, interactive version of our checklist instruction file with pop-up solutions as you go. In just a few minutes you can determine if your files qualify for FastTrak, download our custom Acrobat PDF preset file, install the file and then generate your own FastTrak PDf for a Priority Proof.
So, this is my invitation for you to try out our new program. The benefits are faster turnarounds on proofs for you and an opportunity for us to continue to grow and provide even more innovative printing solutions for you, our valued customers.
The Prepress Series is Still Online
The previous Five-Part Series Blog on HD Prepress File Preparation was presented as a prelude to the launch of FastTrack Priority Proofing. There’s plenty of information to go around in the series, and of course, not every print job you design will include everything presented there. To be sure though, each of the 32 problems we identified to develop this program were covered in the blog series, so help yourself.
I hope the tips and techniques presented in the series will be beneficial to you and your associates. Again, feel free to send a link to whomever you think would benefit from the referral. We look forward to serving you and hope the new FastTrak Priority Proofing program will be even more beneficial to you, your organization or anyone else who prepares prepress files for you.
Our goal is to continually inform our clients of improvements in our system so you can experience quicker turnarounds and more accurate printing. As always, your comments are appreciated. Please feel free to call if you have any questions: 1.800.794.5594.
Visit Copy Craft Printers today and get on the FastTrak.














